← WorkCase study · 01/04
Power Tools & Tackles
The brief
PTT distributes 14 global power tool brands across South India. The old site was a brochure: no catalogue logic, no SKU search and almost no organic visibility.
Key insights
Three disciplines, one build.
01Web development
Our collaboration with Power Tools & Tackles aimed to create a user-centric platform reflecting excellence in construction and industry. Through careful planning, we built a dynamic website that showcases their product range with clear, simple navigation. The clean design improves the experience and reinforces their industry leadership.
02UI UX design
In redesigning the interface, our goal was to streamline browsing and optimise conversions. Incorporating feedback, we reworked the design for clarity and ease of use. The result is an interface that guides visitors through the catalogue, lifting engagement and driving conversions.
03SEO
Our SEO strategy aimed to increase online visibility. Through keyword research and technical improvements, we positioned Power Tools & Tackles as an authority in construction. Focusing on relevant terms, we improved search rankings and grew organic traffic, maximising reach and business opportunities.
What we did
- Rebuilt the catalogue with live SKU search across 4,200 products
- Structured product schema so brand listings earn rich results
- Bulk quote flow with a WhatsApp handoff
- Ops team training for weekly product updates
Our catalogue finally works like a salesperson, not a library.